How to Use Patreon to Monetize your Podcast with Daniel Quin
Updated: Apr 13
As a creator, it is important to know where your heart lies. Musician Peter Hollens states, “We are in this business, in my opinion, to reach out and make somebody’s day better.” One of the best ways to do so, is to make something out of what you love most.
Most podcast creators have a deep passion for the subject they spend hours discussing on their show. The question many hosts end up asking is this: how do you move from a passion project to a thriving community? “You’re not just going to suddenly have this nationwide show overnight, unless you’re Dax Shepard or Conan. It’s a good show, it really is. But if you don’t have that name recognition, you can sit in your garage and talk about whatever you’re building, but people don’t care.” Inducting listeners into your podcasting community can be as simple as interviewing individuals that have a voice that reaches more than your initial audience. This shows people outside your target that you have something interesting to say.
A resource many podcasters now use is Patreon; a simple tool that helps creators get paid for the work they release into the world. Patreon allows you to create incentives that motivate people to support your podcast. “Successful creators on Patreon all have one thing in common. Ready for it? Successful creators understand their audience. Who finds value in what you create? What will motivate them to give you money for your work? What can you do to keep them engaged?” This often looks like appealing to your audience using unreleased recordings or a free resource. People that find value in what you create will go the extra mile to support your efforts.
Those that care deeply about what you have to say will help build your podcast community. “Not every project has an inherent emotional or political appeal, and that’s a good thing. We can’t all have a call to action that packs a punch like an animal rescue. And not everyone wants the polarization and drama that comes with politics. But if you do have an emotional appeal or political appeal that works well for you, it’s worth exploring.” Authentic, emotional connection with your listeners will allow for steady, organic growth. That same authentic community will lead to a podcast that sustains itself as similar competition enters the arena.
Overall, it takes many factors to record a successful podcast. The podcasts that people want to listen to are those that engage their listeners, offer opportunities to interact with the creator, and build authentic community. Every creator has the tools they need to become a successful podcaster.
[00:01:54] David’s Background
[00:06:58] What are you obsessed with this week?
Daniel: Picard Show
[00:13:27] What keeps you going?
[00:15:19] When do you decide to try Patreon?
[00:17:02] How does Patreon work?
[00:20:32] Do’s and Don’ts of Patreon
[00:26:23] What is Voice Press?
[00:29:22] Recording Live Shows
[00:31:07] Interacting with fans
[00:34:22] Advice for finding your niche in the podcast world
[00:43:10] Why would you start a Patreon?
[00:51:46] Rapid Fire Questions
Quotes from the Podcast:
“...this [podcasting] was just a cheap excuse to get into people's shops and talk to people and learn. And I knew that would keep me going no matter what. That I would always want to do that.” [00:14:39]
“Even if there’s only fifty people or a hundred people listening to the show or whatever the number might be like, that's still that many people that picked you to listen to out of every possible option. Now you matter to them.” [00:32:04]
“Engage with your audience, because it’s everything.” [00:33:54] Links: Daniel Quin- https://podcasts.apple.com/us/podcast/look-what-i-did/id1410790896 https://www.instagram.com/lwidproject/